“Craig has great sales instincts and skills which have been honed into superb business acumen. When Craig and I first worked together, he sized up the problem quickly, drew upon his years of experience and made innovative recommendations. The company significantly grew its sales, partner programs and quality of customers. Craig has very high integrity and produces results. He made my business much better, I certainly would use his company again. Finally, Craig is adaptive and very easy to with. His style is to work with you as a partner, he makes employees and management feel very comfortable.” Top qualities: Great Results , Expert , Creative
Vice President of Sales, Network Security Systems, Inc.
“Craig has a very intuitive process on helping companies improve their sales and lead generation. In contrast to some other corporate sales consultants, Craig first does an excellent analysis of ‘why’ your company may be having sales challenges. He seems to take a how can we fix it if we don’t know what is wrong approach. He is able to interact with both CEO’s and sales executives with equal ease. He is one of the few people I know that is able to bridge the gap from senior management to the sales force. If you are having any challenges with sales results or lead generation I would highly recommend Craig Arnoff and The Sales Alliance.”
Regional Director, TechAmerica
“Craig developed and implemented an inside sales training program and lead generation campaign that generated amazing results. We gained over 100 qualified leads in just a few weeks, and closed several new clients within a few months. Craig was an excellent sales team coach; I still use some of those golden nuggets 15 years later. Thanks Craig !!” Top qualities: Great Results , Expert , Creative
Vice President, Business Development, Logicon
“Craig and I created the Computer and Electronic Marketing Association back in the early 80’s and built it into a large professional association serving individuals in the hi-tech industry. Craig is tireless, creative, professional and a pleasure to work with. I also hired Craig to work as a corporate sales consultant and sales training speaker for my staff at the North County Times. Craig’s training directly resulted in significant sales increases and a more polished sales team. I will continue to use The Sales Alliance for future my future sales training needs.” Top qualities: Great Results , Expert , Good Value
Associate Publisher, North County Times
“Craig did an excellent job training a group of seasoned and novice sales people on how to find unreachable people and how to sell to difficult people. Craig kept the training sessions interesting and very interactive.” Top qualities: Great Results , Personable , Expert
Recruiting Manager, Technology Locator Corporation
“Craig’s work is highly valued due to the results that are measurable after his training and involvement. He fully recognizes that it’s not just the training – it’s the sales team coaching and reinforcement of the new behavior that creates the lasting results which best impacts the bottom line and reduces the turnover experienced by many organizations. I highly recommend Craig for getting sales AND non-sales professionals to generate more revenue.” Top qualities: Great Results , Good Value , High Integrity
Marshall Stanek, Sales Manager, NCE Corporation
“Thank you for your terrific ideas to reorganize our sales team and their sales compensation programs. Your professional suggestions and introduction of successful sales techniques have helped us become much more productive and effective. Our sales team reorganization coupled with the training our team members are receiving from you have given the Chamber a leg up and helped us to continue to be the fastest-growing major Chamber in the country.”
Max Schetter, Executive Vice President, Greater San Diego Chamber of Commerce”
In every respect, the sales training workshop and ongoing support we received from you far exceeded our initial expectations.”
John Roberts, Owner, RM Solutions
“Your assistance at our firm has been invaluable. I now have very good insight into successful inside sales techniques and converting pre-sale calls to a solid sale.”
Andre Thomas, Sales Representative, Stac Electronics
“Your overall materials and practical insight will help us further develop our sales methods and techniques.”
Bruce Carothers, Vice President, Logicon
Werner Miram, Marketing Representative, IBM
“The Phone Sales Techniques Workshop you did for CPU, as well as your sales prospecting program, was excellent in every respect. All the materials were appropriate for our business.”
David Bedlow, Sales Representative, CPU Inc.
“As a result of your Phone Sales Techniques program, I am doing a much better job of gaining commitments and closing sales.”
Carlos Garcia, Sales Representative, Template Graphics Software
“The inside sales tips and tools you provided us will help us solidify our approach to telephone sales calls.”
Harold F Dreyer, Sales Manager, CCH Computax
“Your sales account planning session helped us focus our attention on the most profitable parts of our business… we are now implementing the sales tools we discussed.”
Mark Burgess, Owner, Knowledge Works, Inc.
“Your inside sales techniques and training workshops made me aware of what possibilities and directions are available to our salespeople.”
Tracy D’Acquisto, Sales Director, Loral Terracom
Steve Edwards, Owner, Quill Communications
“The sales training workshop ENB has participated in was very good and will help us to get more sales NOW!”
Mark Balesteros, Owner, ENB Consultants
Steve Nye, President, Network Security Systems, Inc.
“The content and delivery of the customized sales training program you designed for Allenbach was excellent. I especially liked the sales account planning and analysis tools you presented.”
Janice Wood, Vice President of Sales, Allenbach Industries
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